OVERJEWELS MILAN, ITALY 2021 - 2022
I'm excited to announce my participation in the virtual exhibition OVERJEWELS. The exhibition is now open and features jewelry from some of the world's most prestigious designers. Milan Jewellery Week was originally set for June 3rd 2021, but due to COVID-19 the event was moved to an online platform. OVERJEWELS was born with the aim of establishing an exclusive and international reference point among the operators of the Fashion&Luxury field. A social commerce that gives space to all the shades of jewelry.
The Opening Ceremony was Hosted by SilviaTaioli, Director of OroArezzo and Valenza Po jewellers’ associations, and by Saverio Verini, Director of CNA Federmoda which supports Italian fashion and accessories businesses. The two associations have been working together for some time on important projects in Italy and abroad. “In such a complicated year -Silvia Taioli explained – it was important to be alongside our members and offer continuity with initiatives that could bring benefits not only in terms of visibility but also in terms of business. We are convinced that digital is the present and the future for companies that want to remain competitive on international markets."
"The goal -Saverio Verini added – is to create an influential community that can give life to virtuous dynamics not only between companies but also with final consumers through solid partnerships with e-commerce platforms."
TheOVERJEWELS community includes 150 Italian and foreign brands belonging to different product categories: bijoux, watches, designer jewelery, silverware and goldsmiths' craftsmanship businesses which produce unique items or small series using traditional techniques. The commitment of CNA Federmoda and of Arezzo and Valenza Po jewellers’ associations is to promote "Made in Italy" excellence worldwide through an innovative digital project that enhances creativity, style and know-how.
The choice falls on an interactive platform conceived as a place where buyers from all over the world can get in touch with Italian companies through a series of live events such as workshops, conferences, initiatives aimed at retailers, opinion leaders' talks held by well-known international guests. The topics covered will range from gemology to design trends up to training on digital marketing tools for businesses. Thanks to its privileged position within the white weeks dedicated to fashion shows, the event wants to become an unmissable date for all professionals in the sector as well as for enthusiasts who can follow it both live streaming on social media channels with #overjewels21 hashtag and through encounters scheduled within the platform itself.
I'm excited to be participating in OVERJEWELS, a virtual exhibition of fine jewelry. The exhibition is now open and features jewelry from some of the world's most prestigious designers. If you're a fan of fashion or simply love seeing beautiful things, then I urge you to check out OVERJEWELS online. You won't be disappointed! Visit the commerce platform
